← All programs

Program 05 · Brand

Marketing

The brand, channels, and campaigns behind every MPowered program - so people hear about an event, show up, and remember it.

Disciplines
5 craft lanes
Weekly
3 to 5 hours
Led by
CMO

Build. Protect. Grow.

Marketing works across the entire organization. Every MPowered team relies on it to make programs clear, recognizable, and visible across campus.

From social and design to photography, copy, and partnerships, the team builds the public voice behind Innovation Challenge, Startup Career Fair, MTank, TrailBlaze, and more.

  • Brand, voice, website, and shared assets
  • Campaigns for major MPowered events
  • Five disciplines: social, design, copy, photo/video, and partnerships

How it works

Real campaigns, not busywork.

  1. 01

    Build the brand

    Shape voice, visuals, channels, and assets that keep MPowered consistent.

  2. 02

    Run event campaigns

    Plan and ship the creative that helps people show up for each program.

  3. 03

    Grow campus presence

    Contribute about 3 to 5 hours each week and leave with portfolio-ready work.

Leadership

Led by MPowered's CMO.

If you care about brand, storytelling, design, photography, video, or content, bring your craft here.

Join Marketing

Make the work people see and remember.

Reach out to join Marketing, or join the MPowered interest list while recruitment is open.